Yearly Archives: 2017

7 Gifts for Little Yogis

1. This troops mission? To keep calm and soldier on.  Yoga Joes will  make everyone fall in love with yoga.

2. Practicing yoga makes kids feel empowered and now they can wear these feelings on their sleeve! Every purchase of Sudara’s “Little World Changer” clothes invests in job-creation and skills-training to empower Indian women who are working to forge a new life for themselves and their children.

3. Laurie Jordan’s Yawning Yoga is the perfect end to a long day. When your little pickles are feeling overwhelmed, allow Jordan’s rhythmic descriptions to guide them through a relaxing bedtime yoga routine.

4. Pack up your yoga gear in the cool State backpack! For every bag sold, another one is filled with school supplies and given to a child in need.

5. Ever wonder what happens to old yoga mats? Look down at your feet!  These sandals are made from old yoga mats!

6. Cuddle up with this lovable Dog Tired Down Dog from Pebble, which has created quality employment for the young, illiterate women of rural Bangladesh.

7. Every Yawning Yogi needs a blankie to snuggle! With every Happy Blankie purchase, a blankie is given to a child in need.


Food & Farm Gifts for a Well-Fed World

Small Birds, wool tennis shoes. Smallbirds offers toe wiggling, free-as-a-bird comfort for kids on a mission. Plus, each pair comes with a free Sadie Shaves the Day picture book for a limited time. Written by Allbirds Co-Founder & Co-CEO, Joey Zwillinger, Sadie Shaves the Day celebrates curiosity, community, and the courageous individual actions that can create great positive impact.

Are you bringing up adventurous eaters? Give them a chance to drink outside the box with Camel Milk from Desert Farms, a certified B Corp. Not up for drinking it? Try camel milk soap.

The Unicef Kid Powerband does double-duty as it encourages your little pickle to move while helping convert educational challenges into food packets for kids living in extreme poverty around the world.

For raising educated eaters there’s no better place to start than Diana Prichard’s The Cow in Patrick O’Shanahan’s Kitchen. This humorous tale of how one young boy learns that food doesn’t just come from the grocery store is a great way to get kids thinking and talking about food, farming, and the ways in which we nourish ourselves.

Cuddle + Kind hand knit dolls help feed ten kids in need with every purchase. Choose from dolls fashioned after everything from hipster cats to jumper-clad deer to multicultural mermaids.

These Heifer stuffed animals are an adorable reminder of the benefits livestock provide!

Kid Gifts for a Kinder World

1.  The Doll Kind is a gift that both gives back and pays it forward. For every Doll Kind purchase made, a second doll is donated to a child in need, but the kindness doesn’t end there. Each doll also comes with kindness tokens that inspire kids to be kind to those around them in little ways each day.

2. GAP Kids has partnered with R.J. Palacio to promote the #ChooseKind campaign this holiday season. Not only are they helping spread the word about Palacio’s hit book and big screen debut, WONDER, their choose kind collection features drawn-by-kids-for-kids tees so they can sport messages of kindness and empathy everywhere they go.

3. What Does It Mean To Be Kind? by Rana DiOrio leaves no stone unturned in the quest for the meaning of kindness and reveals myriad ways that kids can be kind to one another in the process.

4. Handcraft a bouquet of flowers to leave on a gate, tag your local sidewalks with messages of love and acceptance, hang Made You Look flyers all around town to spread messages of kindness… whatever your random acts of kindness style, Renegade made craft kits have an option to help you be “overtly creative and covertly kind.”

5. The Sunny & Stormy Day game from Peaceable Kingdom encourages families to share from the heart, make meaningful connections, and practice empathy with one another. Play before bed for a great way to wrap up another day of making the world a better place.


Autumn isn’t just for Pumpkin Spiced Lattes:

Here is the Ultimate Fall Bucket List For Kids And Their Caring Adults!

Here is the Ultimate Fall Bucket List for Kids and Their Caring Adults!

1. Take a hike! For real! Get outside and check out the fall foliage, collect pine cones, acorns, and leaves!
2. Go pick apples and then make apple crisp!
3. Bob for apples (you will have tons left over from apple picking).
4. Visit your local farmers market and find out what produce is in season.
5. Make butternut squash soup (with the squash you bought at the market!).
6. Camp out in the backyard.
7. Make dinner together as a family.
8. Get in the habit of sharing one thing you’re grateful for every day (maybe during dinner).
9. Jump in piles of leaves.
10. Volunteer as a family at a local soup kitchen.
11. Take a fall foliage drive.
12. Visit a corn maze and try not to get lost!
13. Giddy-up! Go on a Hay Ride!
14. Carve pumpkins.
15. Roast pumpkin seeds.
16. Learn how to knit.
17. Watch “It’s The Great Pumpkin, Charlie Brown.”
18. Interview your family’s elders and record their family stories.
19. Make your own Halloween Costumes.
20. Make pie.
21. Make an autumn-themed playlist!

22. Celebrate el Dia de los Muertos.
23. Read the Legend of Sleepy Hollow .
24. Make leaf art.
25. Celebrate Thailand’s Yi Peng Festival. Release lanterns into the night sky and make a wish!


3 Types of Literacy Kids Need Today + Ways to Teach Them

Recently, while struggling with a bout of insomnia, I fell down a hole of internet ancestry research. It was amazing to see real photos of the ship my ancestors emigrated on, the passenger manifesto with their names and ages scrawled across it, the first-hand accounts of their life and businesses in Germany, and the stories about their travel up a wagon trail to eventually become one of the very first families to settle the tiny rural area where we live to this day.

More than all of that though, what really struck me was how quickly our society has embraced literacy. Within three generations we went from a nation where an education that ended in the eighth grade wasn’t uncommon and didn’t interfere with a family’s ability to live comfortably to a nation where not only is college-level literacy required for most well-paying jobs, many other forms of literacy are increasingly needed in order to navigate relationships and make informed decisions both at home and work.

Where my great-great grandfather may have done just fine in life following his middle-school graduation, if I want my kids to thrive in this brave new world they’ll also need to be fluent in myriad ways beyond simple reading and writing.

1. Physical Literacy

It has become more important than ever for people of all ages to be advocates for their own health and wellness. At school, home, the doctor’s office and everywhere in between we are increasingly our own best defense. But kids can’t be their own advocates if they don’t know what they need. From knowing where food comes from, how it’s produced, and how it interacts with their bodies to understanding what it means to be safe in all the situations they may encounter in a day, books like Diana Prichard‘s The Cow in Patrick O’Shanahan’s Kitchen and Rana DiOrio’s What Does It Mean To Be Safe can equip kids with the knowledge they need to make sure their physical needs are met. Add in Dr. JoAnn Deak’s Your Fantastic Elastic Brain for a primer on how the mind can be molded as we grow and learn, and Laurie Jordan’s Yawning Yoga to get their bodies moving and you have a recipe for a well-rounded self-health advocate.

BONUS: Pair each book with it’s free lesson plans, activities, and discussion guides for added fun and learning.

2. Social Literacy

As the gig and entrepreneurship economies reshape the way we work, play, and build relationships it’s becoming more and more important for all people to be socially literate, even if they’re introverts at heart. In fact, the beauty of social literacy is understand that social interaction is for everyone equally, and that when we become socially literate we have the power to help others navigate complex issues and relationships as well.

For great reads on social literacy, check out Shawn Achor and Amy Blankson’s Ripple’s Effect, Coleen Paratore’s BIG, and Rana DiOrio’s What Does It Mean To Be Kind and What Does It Mean To Be Global. And don’t forget the free lesson plans, activities, and discussion guides.

3. Emotional Literacy

The world comes at us fast these days, and it’s coming at kids fast too. Between news cycles, social media, and trying to grapple with packed school and extracurricular activities, kids are at risk for emotional and mental health issues just like adults. Teaching self-care and coping techniques young can be valuable for all kids, not just those who need it right away can pay dividends in their well-being down the road. When we know how to deal with stressors as they come, they aren’t as likely to pile up on us.

Laurie Jordan’s Yawning Yoga can play double-duty here, teaching both physical literacy and the fine art of nightly self-care. Pair it with Rana DiOrio’s What Does It Mean To Be Present for learning daytime awareness and you’ll have Little Pickles well on their way to a more grounded life.

Building Over Our Blocks

4 Barriers LGBTQ+ Youth Experience and How To Help Them Overcome

An Improv Acting teacher once explained “blocking” to me as the rejection of an idea. When two actors are on stage with no script, one actor presents an idea and the other actor has a choice to either continue the idea or block it by rejecting it completely. They may block the scene out of nervousness, spite, or simply because they don’t know where to take it, but whatever their reason the scene is halted. The objective of the class was to condition and equip us as students to not block ideas so that progress could always be made when we were on stage. It’s a lesson that served my classmates and me well in acting, and has carried over into my daily life. Being aware of and equipped to avoid blocking has helped me investigate, explore, learn, and observe the world around me, rather than rejecting an idea just because it’s uncomfortable, scary, in opposition to “trends,” or something that has never occurred to me before.

As an LGBT+ youth I often encountered blocks in my life growing up. Sometimes the blocks were laid out of hatred, sometimes out of fear, and other times simply out of ignorance, but regardless of the reasoning, they were an enormous obstacle to me personally — and remain the biggest obstacle to progress for our world as a whole.

The young LGBTQ+ community has felt a rejection from society, their peers, and even at home, and often this is because no one has taken the time to try to understand; instead they have blocked the “scene.” Often these reactions can feel like literal blocks dropped in the path, leaving some of our youth feeling rejected by a barrier that they don’t know how to overcome. As adults, it’s our job to help avoid and remove these blocks, and most importantly learn to stop saying no to progress.

Conceived in Pre-Conception

One barrier LGBTQ+ youth face from birth is a preconceived idea of how biological gender and identity intersect. From birth we have pink baby showers and blue baby showers, based on biological anatomy. We have “boy” toy aisles and “girl” toy aisles, that told me only to play with action gear, guns, or sports related things simply because of my anatomy. The idea that an individual has to fit a certain role based on their body is restrictive. One of the beautiful things about being gay or transgender is the idea that you don’t have to fit a mold. Realizing that even with my facial hair I could enjoy Disney musicals was an amazing moment. Although it seems simple, it opened a world of possibilities, creating a domino effect that removed many unnecessary pressures. 

Since a large majority of LGBTQ+ youth come from cis-gendered (that is, not trans or non-binary) heterosexual parents, it is often a parent’s instinct to apply these “rules” to their children, whether it be pressuring a daughter to like dance or expecting a son to play football, simply because this fits their pre-conceived ideas. What’s important to realize and celebrate about a gay or trans child is that they don’t have to have any pressure on them to be anything other than who they want to be. The idea of rejecting socially-constructed gender pressures is something that can apply to any child, but it’s especially important to realize that the fact that a gay or transgender child is already operating outside of the societal “norms” makes them more aware of their freedom and more sensitive to being stifled by rules that don’t apply to them.

Mean Meanings They Didn’t Mean

Another barrier that faces LGBTQ+ young people is the way someone can often speak poorly of them, to them, without realizing it’s about them. Before I came out it was common for me to have relatives make anti-gay comments, or to be told I couldn’t watch a certain movie because there was a gay character portrayed briefly. If I brought any of those scenarios up now, aside from the truly hateful people, most of the responses would include the phrase, “I didn’t mean that about YOU.” It’s important to realize that discrimination is discrimination, no matter who you’re saying it to, or whether or not your intention was to discriminate. Whether I had come out or not should not have changed the fact that the judgement (i.e. blocking) that was being spoken or promoted was not right. 

It would make a huge contribution to a young person’s life if we would all simply make an effort to communicate to everyone around us that intolerance is not acceptable behavior. This could mean telling an Aunt not to say negative things about transgender people, or telling a store employee not to tell your child where the “men’s” section is when they’re buying “woman’s” clothing. It’s often the small shows of support that go a long way in a young person’s life. Words have deep meanings that can stay with us forever. I can personally say with confidence that I would have felt comfortable being myself a lot sooner if I had known adults willing to speak against discrimination instead of promoting it or remaining silent when I was a child.

Educate and Celebrate

There is a problem when society is learning everything they know about the LGBTQ+ community from TV shows that are designed primarily to make money. Often these shows prey on stereotypes and dramatic representations are exaggerated to boost ratings. This leads to a lot of unanswered questions in the minds of non-queer individuals; questions that will eventually be asked of our LGBTQ+ youth. I never take offense to being asked questions about coming out or growing up in the closet, and have even had my own questions, but it is tremendously helpful to our young people when we take the initiative to educate ourselves so that we can successfully celebrate with them. Often young members of our community are still trying to figure things out themselves, and it makes a huge difference when the adults around them have voluntarily taken the time to understand some of the history of the LGBTQ+ community and current research that’s being done about their experiences.

The queer community is rich with history from the drag queens at Stonewall, to the San Francisco riots, and even dating back to the Roman Empire or older. Instead of basing your knowledge of Drag Queens on Ru Paul’s races, take some time to really look into the history and significance behind it. Attend festivals, go to a drag show, read books regarding by LGBTQ+ authors. It’s hard to emphasize the difference it would make to our youth enough. To grow up strong and confident they need more adults who can comfortably talk about the amazing history of people like them and celebrate it with us.

Reject “Norms” not Normalcy

One of the biggest barriers that LGBTQ+ youth face is the idea of not living a “normal” life. Close to when I was going to come out, I remember one of my main struggles being the idea that I would never be able to be considered “traditional” or “normal.” We get so caught up in either hating it, fearing it, being fascinated by it, or promoting it, that sometimes we forget that LGBTQ+ people are just that: people. It would speak volumes if we treated them as a human first and foremost.Especially for young people who are struggling to find their identity in a society that has been built on excluding them. A son wanting to put makeup on does not have to be cause for anger or celebration; it can just be him. A daughter that wants her hair cut short or wants to be called “him” does not have to send anyone into a panic or cause gossip throughout the neighborhood; he could just be him.

“Normal” is a social construct meant to indicate a majority of the population’s consensus on what most people agree is common – but normal changes. In some cultures, it is considered normal to have size ‘0’ models and in other cultures it’s a sign of prosperity to be as big as possible. When I say normal I don’t mean “norms” because those can change in the blink of an eye. “Normal” is accepting things as they are or people for who they are. When I told people that I was gay, I didn’t want them to react in excitement, alarm, or the all too common indifference of “I already knew that.” I just wanted people to hear me verbalize who I was and understand my personhood that much more. Treating people as people, with respect and acceptance, goes a long way in telling a young person who you are in the same way they want to tell you who they are.
I attended a Pride Festival recently and one of the main joys throughout my time was seeing the young people who were able to express themselves as their correct gender, as their correct sexuality, and wear what they wanted and do what they wanted without barriers of rejection that face them in their day-to-day life. Within the community you can feel comfortable that you have at least some people around you who do not have pre-conceived ideas, who will not say hurtful things, who know the importance and history, and who will treat you as a person without regard to social “norms.” There, the same blocks do not exist.

I couldn’t help the thought crossing my mind that some of the young people who most likely still live at home were in the only place they could be themselves and would eventually have to go home to a family that would continue to block who they are — or may not even know who they are — because that young LGBTQ+ individual does not know how to break the barriers in their way.

I understand that not all adults place barriers on LGBTQ+ lives out of hatred. Some are afraid of their child not having a normal life, or selfishly ashamed of telling their adult peers that their child is outside of society’s unrealistic expectations of “normal.” Some might not even be aware the barriers exist at all, or have a number of other reasons to block the idea of being LGBTQ+. Whatever the reason for the barrier, it’s important to recognize it, understand it, and attempt to find a way through it.

When an actor blocks a scene, it’s thought of as an escape or “easy way out” for that actor, but it’s also considered “burning” your partner because you’ve left them with their idea gone and nowhere else to go. Rejecting an idea is a fearful reaction; a true hero will take the idea and lift it into something even greater.

Celebrating The Entrepreneurial Spirit of Women & Girls from Bali to Boston

Recently, two weeks into an Indonesian adventure I set out on early last month, I encountered a rarity on the small island of Bali: a female driver. Though it’s not uncommon for women to work here — as maids, cooks, servers, shop keepers and more — she was the only woman I’d seen working as a professional driver to that point and remains the only one I’ve seen since. Her english was also impeccable — something all but one of the male Balinese drivers I’ve ridden with have struggled with — so as we snaked our way up a nearby mountainside on her motorbike we were able to connect over work-life balance, the beauty of the countryside, and the superiority of the small bananas you can get at most roadside stands and Balinese markets. (They really are sweeter and more flavorful than their larger counterparts.)

What I’ve learned both before and since on this trip is that, aside from the occasional driving gig, entrepreneurship is widespread among women in Bali. In fact, some reports estimate that Balinese women operate up to ninety percent of the small food stands and restaurants, called warungs, that line the streets from Denpasar to Ubud to Lovina, Amed and Padangbai. In fact, the tourist industry on Bali is — with the exception of drivers and tour guides — dominated by women. And their entrepreneurial drive is palpable.

Around the world, like around the island of Bali, we know economic empowerment is key in granting women freedom and equality. Which is why we’re excited to dedicate the month of March to the entrepreneurial spirit of women world wide as we celebrate both Women’s History Month here in the U.S. and International Women’s Day around the globe on March 8. 

Because as we at March 4th, Inc. have long preached: entrepreneurship isn’t just business. Being an entrepreneur means drawing on courage, resilience and determination to solve problems at home, work and everywhere in between. 

If you’d like to help foster entrepreneurship in girls in your community this month, check out Rana DiOrio and Emma D. Dryden’s What Does it Mean to be an Entrepreneur? For teachers, we also have free activities and curriculum for use in the classroom.

Black History Month at School: Normalization is the Best Celebration

The most dangerous conversations are always the ones we’re not having. If I want to know what is important in any given discussion I end up searching out the parts we’re not talking about. Reading between the lines is as important a skill as any. I learned this, among other things, during more than twenty-three years working in education by listening to other teachers, working on committees for equity, and experiencing my own issues of marginalization within the system. It wasn’t easy but I learned that what we wouldn’t discuss could inform me of our collective values just as much as what we did discuss. And that was, often, a painful place to be.

For example, we haven’t talked very much about racial equity in schools but the issue comes up in other ways. We’ll talk about an “achievement” gap without giving credence to biased testing or we’ll discuss why diversity is important and reach for the easiest answer: gender. But, race? We educators don’t make that a priority often enough.

Celebrating Black History Month, like many other things, doesn’t belong to a monolith. Not everyone will agree on it and there are two schools of thought: one, we should definitely celebrate it because important contributions have been made that make up the fabric of this nation or, two, if we did a better job of distributing African American history throughout our textbooks we wouldn’t need to “other” it by separating it apart from the rest of American history. I lean towards the latter, and I’ll tell you why:

Regardless of the school of thought, educators are often the first ones who look at Black History more this month than usual. It’s something that I realized wasn’t healthy to do for my students when I recognized that I was also compartmentalizing the achievements of Black Americans in my own mind. After a few years, I began to supplement the curriculum I was given by introducing it in ways that normalized it as a part of their learning instead.

By trade, I’m an English teacher and we’re told to stick with The Canon, but The Canon doesn’t always work for our students. Classrooms are increasingly (some 53%) not looking as homogenous as they have in the past. The natural growth in this nation following the de-segregation rules handed down by the Supreme Court means that those classrooms are now filled with the kind of diversity that reflects a shared history. So I began to believe that teaching a shared history, rather than a compartmentalized one was the best way to serve students of all races.

Of course working in public and private education also taught me to look for the results and seek out the research and here is what I learned: all students do better when diversity is celebrated regularly and is reflected in the teaching staff. If we want all students to do better we have to start having the conversations we’ve been avoiding around race and culture and the best way to do that is to stretch the historical contributions of Black Americans out all year long. The same can be said of Latino, Asian, Muslim, and a host of different cultures as well.

So celebrate Black History in the classroom this month if you must, but use it as a springboard for on-going curriculum not just one compartmentalized unit in the greater scope of students’ education. Normalization is the best celebration.

Kelly Wichkham Hurst is the Founder and Executive Director of Being Black at School where she advocates for equity and safety for Black students in classrooms across the nation. Before founding BBAS, Kelly spent more than 23 years in the education system as a teacher, literacy coach, guidance dean, and assistant principal. For more ways to promote equity in schools and help improve the experience of Black students check out the BBAS blog on Medium.

New Year, New Direction

Dear Friends:

Eight years ago, I founded Little Pickle Press, Inc. (now, March 4th, Inc.) to develop media that encourages meaningful conversations between children and their caring adults about topics that really matter. The challenge, of course, is that children learn best when they are unaware they’re doing so. We met this challenge by creating stories that engage and entertain children while relaying the value of character—qualities such as kindness, honesty, bravery, and patience—and inspiring its development.

Practicing What We Preach

Now more than ever, we believe that if society is to flourish (even survive), it must imbue character in its young people. Recent domestic and international events have made it increasingly clear that time is of the essence, and this sense of urgency has caused us to question whether we are doing all we can in service of young people, their caring adults, and our stakeholders. We concluded that our platform simply could not facilitate the impact we intended in a timely manner. So, practicing the growth mindset we preach, March 4th pivoted. Yesterday, we announced a new partnership with Sourcebooks, Inc., pursuant to which Sourcebooks acquired physical, e-book, foreign, and audio rights in all our existing titles, and Little Pickle Press became an imprint of Jabberwocky, Sourcebook’s children’s brand.

Why Sourcebooks?

With their steadfast belief that books change lives, a dynamic entrepreneur in Dominique Raccah at the helm (Publisher’s WeeklyPublishing Person of the Year” and Book Industry Study Group’s “Innovator of the Year”), and a seasoned crew of book-lovers, we quickly became convinced that a March 4th/Sourcebooks partnership was the best route to maximizing both the effect of our stories and shareholder value.

What Does This Mean?

The partnership with Sourcebooks not only validates all that we’ve accomplished but also gives us the benefit of an “800-lb. gorilla”—with a dedicated sales force covering the trade, as well as schools and libraries, and gift and specialty markets—to further our interests. Our powerful partner will now be the driving force behind our legacy business, leveraging strong industry relationships to place our stories in the hands of more children and paying March 4th licensing fees based on those improved results.

What About March 4th?

March 4th will, well, . . . march forth! We will contribute to the March 4th/Sourcebooks collaboration by sharing sales information and best practices (e.g., who knew that Ag In The Classroom has 50 chapters, most of which are interested in The Cow In Patrick O’Shanahan’s Kitchen?). We will also help to chart a course for the Little Pickle Press imprint of Jabberwocky, so we’ll be seeking more intellectual property (so please keep the submissions coming via And we will leverage our intellectual property into stories and characters brought to life through videos, films, merchandise, EdTech platforms, and aStories™ (i.e., augmented story apps) for young people and in support of books and e-books published by our partners (Sourcebooks and others)—all with the continued purpose of inspiring character development in young people.

I’m very proud of the Sourcebooks partnership, as I deeply believe it serves the best interests of us all. Your belief in our purpose, patience, and support of our efforts have catalyzed this result—thank you! We are energized and excited about our future and look forward to briefing you about exciting new developments as they emerge. We hope that your New Year is filled with peace, laughter, fulfillment, and prosperity.

Very kindly,
Rana DiOrio